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The ideal candidate will be responsible for developing our Media buying and
managing our Media campaigns and will work closely with our Marketing, Data,
Sales, and Design teams.

We are looking for someone who is data-driven and a quick learner who can take
full ownership of our integrated campaigns and uncover new opportunities. If
you’re looking to roll up your sleeves, learn new things, make an immediate
impact and have pure love for Media Buying and Affiliation, this role might be
for you. It is the perfect opportunity for someone to join a fast-paced
startup that is growing quickly in an exciting space.

Job Description

* Bring new business to the company by buying media and advertising on relevant websites
* Negotiate and evaluate media buying opportunities
* Monitor and ensure campaign effectiveness
* Optimize and analyze data in order to maximize revenue opportunities
* Buy traffic in CPM, CPC. CPL, CPA
* Analyze and report on campaign performance
* Manage and monitor marketing budgets within an ROI-driven marketing strategy and run data-driven experiments and A/B tests to optimize our activity.
* Collect and analyze campaign data to identify optimization steps for future campaigns and new opportunities
* Work closely with the Marketing Automation team, SDRs, BDRs, Design, Biz Ops, BI, Product Management, and Content to constantly improve performance and marketing materials.
* Work with our in-house design and content teams to continuously develop and optimize ad campaigns.

Requirements

* 2+ years experience within the field of programmatic media buying and campaign management in mobile advertising, with experience in arbitrating performance campaigns.
* Experience in online marketing – Media Buying position – a must
* Negotiating skills
* 2+ years of experience in SaaS at a, B2B company (cybersecurity a huge advantage)
* BA/B.Sc. in Statistics / Math / Engineering / Economics or other quantitative fields – a must
* Experienced in working with marketing and analytics tools such as Salesforce/Pardot, LinkedIn, Facebook, Google Analytics, Google Tag Manager, Google Data Studio, and Looker.
* Strong analytical and strategic thinking skills with the ability to make data-driven decisions.
* Excellent interpersonal and collaboration skills.
* Outstanding Excel & data analysis skills (pivot tables, VLOOKUP, etc.)
* Ability to work in a fast-paced environment.
* High level of analytical and problem-solving skills with strong attention to details
* Highly organized, self-learner and, multi-tasker who is, able to work independently, who takes initiative and has a "can-do" approach
* Excellent spoken and written Hebrew & English

Perimeter 81 is an Equal Opportunity Employer and does not discriminate based
on race, religion, color, national origin, sex, sexual orientation, gender
identity, age, veteran status, or disability

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We are looking for an exceptional Marketing Manager to join our marketing team
and help us get to the next level. If you have the right attitude and skills,
we invite you to hop on this bullet train.

In this role, you will:

* Manage and operate all digital tools and platforms: social media channels, email marketing, newsletters, company website, webinar tools, professional forums and more.
* Plan, design and construct an automated marketing funnel to support all demand generation programs (working closely with Sales Operations).
* Collaborate with external demand generation agencies to plan, execute, and scale paid marketing campaigns to drive growth and generate new leads.
* Create in-depth reports on campaign effectiveness using data and analytics (Google Analytics, etc.).
* Oversee the marketing calendar to plan activities such as conferences, webinars, and customer meet-ups.
* Manage and execute the global marketing communications strategy and support brand awareness initiatives (including employer branding).
* Work collaboratively with external content writers and designers to create new marketing campaigns.
* Manage the marketing database to ensure data quality and integrity.

Requirements:

* 2-3 years of proven experience in all-around marketing management, ideally at a high-growth technology company
* Experience with CRM/marketing automation tools and practices (Hubspot, email marketing tools, Salesforce etc.)
* Experience in online campaign management, such as Linkedin Ads, Facebook, Youtube, Google Adwords, etc.
* Excellent communication skills in English – written, verbal, and presentations
* Creative, motivated and able to deliver in a fast-paced environment
* Strong project management, multitasking and decision-making skills
* Strong measurement/analytical skills for in-depth lead generation reports
* Ability to deep dive and learn new domains, technology fields, products and solutions.

Big plus:

* Experience from a Cybersecurity company
* B.A/B.Sc in a relevant field (Business Administration, Economics, Computer Science, Engineering, etc.)
* Creative skills: copywriting, design, content packaging, being able to create impactful online campaigns independently

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You know how to Own, Drive, Deliver, Execute and are passionate about PC
gaming – then join our winning team. The successful candidate will take
ownership of high-scale user acquisition activity and lead the team to achieve
marketing KPIs.

Job description:

You will be responsible for achieving marketing KPIs, hiring, training,
managing, leading and empowering and motivating a high-performing,
collaborative team of marketers. This role owns budget and performance for
multiple acquisition channels: Google, Bing, Facebook and YouTube. You will
report to the Director of User Acquisition.

Responsibilities:

· Manage a team of user acquisition across a variety of marketing channels
networks and platforms

o Set clear team goals, supervise

o Delegate tasks and set deadlines

o Discover training needs and provide coaching.

· Be a driving force to execute the marketing strategy and achieve the goals.

· Oversee day-to-day operation, responsible for team performance and report on
metrics. Analyze key performance indicators for continuous optimization of
paid acquisition to achieve volume, quality, and ROAS goals.

· Development of strategic relationships with key marketing partners.

· Manage fast-paced and dynamic projects in a highly organized manner on
schedule and on budget.

· Market research and Data Analysis (Identifying trends, opportunities,
discrepancies).

· Lead and motivate the team members, create an inspiring team environment
with an open communication culture

· Developing the team and talents – coach the team, give and listen to
feedback, grow the organization’s new leaders, recruit and develop talent

· Keep management updated on the team's performance.

Requirements:

· 2+ years in people management position

· 5+ years of experience in PPC for global markets with proven ability to
scale a business from its growth stages to the next level and a track record
of quantifiable results and success.

· Proven experience as Team Lead or similar role in the Online industry.

· Skilled leader experienced at building and leading a team of 5+ employees
with exceptional communication and presentation skills and excellent creative
storytelling abilities.

· Deep understanding and hands-on experience in managing, Google/Bing/Facebook

· Highly analytical and technical, heavy growth hacker mindset

· Advanced Excel skills (Pivot Tables, Vlookup, Advanced Formulas, Data
Manipulation), reporting and presentation skills

* · Strong verbal and written communication skills in English

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* Developing strong relationships with customers
* Connecting with key business executives and stakeholders
* Maximizing clients ROI
* Ensuring the timely and successful delivery of the best solutions according to customer needs and objectives
* Developing new business with existing clients and/or identify areas of improvement to meet sales quotas
* Preparing reports on account status
* Collaborating and coordinating with different departments within the company

Requirements:

* At least 1 year of account management or sales experience
* Excellent communication and organizational skills
* Very good command of English – both written and spoken
* Ability to manage multiple projects at a time while paying strict attention to detail
* Choosing the best personal approach regarding the customers
* Ability to learn quickly and prioritize
* Positive and motivated attitude
* Problem-solving skills

The post Sales Account Manager appeared first on TechMonster.

Responsibilities

* Review and analyze client sites for areas needing improvement
* Prepare detailed strategy reports
* Create and launch campaigns
* Improve clients 'rank' in major search engines

Qualifications

* Bachelor's degree in Information Technology or related field
* 3+ years' of technical experience
* Strong analytical skills
* Understanding of all search engines and functions as well as marketing

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As the ABM Manager, you will work closely with our Corporate Marketing, Sales,
Product, BI, BizOps and Design teams to contribute to the development and
evolution of a fast-growing network security startup.

We are looking for a person that has experience managing ABM Strategy, knows
how to work with ABM platforms (6sense, Demandbase, influ2), is analytical and
has worked hands-on with Google Ads, Facebook, LinkedIn and many other
advertising platforms managing large budgets.

Job Description

As the Account-Based Marketing Manager, you will:

* Establish the ABM/ABX strategy from the ground up
* Lead the entire ABM strategy from A to Z; Planning, execution and reporting.
* Act as the project manager of the strategy and collaborate with different stakeholders; designers, content writers, SDRs, BDRs, AE’s and Account Managers.
* Collaborate with the content and design team to create the messaging and design of the whole strategy; use cases, ads, personas, etc.
* Own the online and offline strategy (campaigns, email automation, social media, chat, etc.)
* Create lists of strategic accounts based on the company KPIs and use the information to prioritize and design ABM campaigns
* Track and analyze results to show program effectiveness and continually optimize to improve ROI
* Leverage intent data tools and other leading martech to drive highly targeted prospects
* Partner closely with BDRs and AEs to communicate and deliver programs that resonate with prospects along the ABM funnel.

Requirements:

* Analytical, data-driven, technical
* Problem solver, not afraid of technical problems
* 1+ years of experience in ABM programs, working with ABM tools
* 2+ years of experience as a PPC Manager at a B2B SaaS tech company (Google Ads, Facebook, and LinkedIn) is a must
* 2+ years of experience in SaaS, (cybersecurity a huge advantage)
* Familiarity with relevant marketing tools: Marketo, Salesforce, GA, testing tools, etc.
* Proven excellent relationship building skills and collaboration
* Excellent Excel & data analysis skills (pivot tables, VLOOKUP, etc.)
* Excellent writing, communication, time management, and project management skills.
* Experienced in working with marketing and analytics tools such as Salesforce, Linkedin, FB, Google Analytics GTM, G data studio, Looker.
* Excellent spoken and written Hebrew & English

Perimeter 81 is an Equal Opportunity Employer and does not discriminate based
on race, religion, color, national origin, sex, sexual orientation, gender
identity, age, veteran status, or disability

The post Account Marketing Manager appeared first on TechMonster.

Job Location: Tel Aviv, Israel

Argus is looking for a passionate Head of Content and Digital Marketing to
inspire and educate the business leaders of the world’s top Auto Manufacturers
companies by developing original, compelling, and valuable content on the
intersection between business processes, cyber security needs, and customer
journey.

As part of the Argus marketing team, the Head of Content and Digital Marketing
will oversee marketing content across multiple platforms and formats to drive
sales, engagement, retention, and lead generation for Argus business. The
right candidate is an expert in all things related to lead-gen content,
segmentation, and localization – including very strong writing and editing
skills.

Reporting to the VP Marketing & Strategic Alliances, and working closely with
the marketing, sales, research and product teams, the Head of Content and
Digital Marketingwill play a key role in creating and editing strategic
content that impacts the company bottom line.

Why Argus?

* Leading and well known brand in the automotive industry
* Securing over 60 million cars on the roads and working with dozen of the biggest global automakers OEMs
* Was acquired by Continental in 2017 and enjoys the power of top global automotive corporate
* Surrounded by top industry cyber security and automotive business and technology leaders
* 200 people and growing

Job description:

* Develop and edit a variety of content assets for the company digital campaigns and sales needs – aligned to persona and buyer journey – including case studies, blog posts, ebooks, infographics, white papers, email campaigns, thought leader interviews, social media and webinars.
* Be the focal point of any thought leadership and sales support content request, whether you are creating it, editing it, or supporting other content needs on the team.
* Use a variety of analytics tools to monitor content performance and optimize its business impact.
* Own and lead key content goals, such as increasing conversion rates in the sales funnel, growing blog subscribers, and LinkedIn followers, growing inbound organic traffic, and more.
* Create, monitor, and measure all digital marketing tactics including newsletters, SEO, Search Engine Management (SEM), digital advertising, automation tools and social media.
* Manage company website from content creation to implementation and maintenance

Desired Skills:

* 4 or more years’ experience working in a similar hi-tech marketing role – a MUST
* Cybersecurity content building experience – A Big Advantage!
* English mother tongue with an excellent written English and verbal communication skills – a MUST (writing samples will be requested upon application)
* Strong understanding of inbound marketing tactics, such as keyword research, content creation, social media monitoring and publishing, landing page optimization, email marketing and other forms of content marketing.
* A multi-tasker who is comfortable with the fast-paced environment of a rapidly growing company
* Adaptable/flexible — enjoys doing a variety of tasks
* Exceptional attention to detail and project management skills

Advantages:

* Google Adwords
* Google Search Console
* AB testing tools
* WordPress
* Hubspot
* Social Media monitoring experience
* Engaging content creation

Contact us at: jobs@argus-sec.com

The post Head of Content and Digital Marketing appeared first on TechMonster.

We are expanding our marketing team and looking for a Marketing Manager. In
this role you will collaborate with sales and marketing to execute Satori’s
marketing strategy, you will support our brand awareness activities, and lead
various marketing projects. You will take an active role in shaping Satori’s
marketing roadmap and have the chance to space marketing and GTM strategies
for an industry-leading company in a growing and exciting market. You will
engage with multiple cross-company functions and get to work with a team of
leaders with a successful track record in building and scaling technology
companies.

This is a great opportunity for professionals that are passionate about
developing and executing marketing for technology products in a rapidly
growing market and want to be part of an experienced, fast-moving and
committed team.

Responsibilities

* Help develop Satori’s unique messaging and position and share through an engaging story.
* Take part in developing and implementing digital marketing activities/campaigns in focus on market segments for personalized, targeted communications.
* Develop and optimize marketing campaigns such as webinars, online/offline events, online advertising, and more.
* Stay up-to-date with the latest industry trends and target audience challenges. Proactively explore data to find trends, discover KPIs, and apply proper hypothesis testing.
* Build and optimize our marketing workflows and automations for B2B / B2B2C audiences
* Manage email marketing and lead-nurturing campaigns
* Develop and maintain social media profiles and quality content (LinkedIn, Facebook, Twitter, Reddit)
* Work closely with relevant stakeholders across Marketing, GTM, and Product teams to execute and monitor campaigns

Requirements

* 2+ years of experience in a similar position (Marketing Operations Manager, Digital Marketing Manager), preferably at a B2B SaaS/Tech company/a start-up
* Experienced in delivering strong results in a fast-moving environment
* Good understanding of B2B Digital Marketing and Demand Generation
* Detail-oriented with an ability to organize, prioritize and execute multiple, ongoing projects
* Optimistic, team player, fast learner and great communicator
* Creative, out-of-the-box thinker, early adopter of new technologies
* A data-driven methodologist, experience with driving results based on data insights.
* Consistently striving for delivering at the highest level and exceeding KPI goals
* Fluent in English.

Advantages:

* Experience in cybersecurity or data products marketing
* Experience in optimizing landing pages, conversion forms, and user funnels
* Hands-on experience in Hubspot
* Experience with HTML, CSS & WordPress
* Experience in paid media campaigns and acquisition

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