in the IT world?
Are you on top of the latest consumer trends, interested in the latest
technical gadgets?
Do you love to communicate and tell stories? Do you have experience in B2C
marketing, ideally in a major FMCG brand, and are ready for a change?
As Marketing Manager for Israel, you'll cover our high-growth business across
Personal systems and Print, reporting to the Marketing Manager of Eastern
Central Europe. You'll be defining, implementing, and measuring data-driven
marketing campaigns – delivering hyper-targeted customer experiences that
increase brand bondage and deliver business results.
The right person for this role is a digital marketeer with an agency- or
industry-experience and passion for data, who thrives in a fast-paced
environment and is driven by restless curiosity.
What You'll Do
* Create, design, and implement marketing campaigns that win customers' hearts and minds – and have a direct, measurable impact on both brand-metrics and market share.
* Use data, apply predictive marketing analytics to segment and target prospects based on their propensity to buy. Leverage customer insights to define audience-specific value propositions and compelling reasons to act.
* Play the entire funnel – from top-of-mind awareness through consideration and preference to HP Product purchase.
* Assess the performance and return on marketing investment (ROMI) of campaigns.
Join Us If You Have
* Bachelor's or master's degree in marketing or related fields.
* 5+ years’ experience in marketing with a major brand, ideally in FMCG, with a proven track record of driving growth.
* 5+ years of digital marketing experience, including search engine advertising (SEA) and search engine optimization (SEO) plus social media marketing and social selling.
* Good Prioritization, project management, and time management skills.
* Very good communication and presentation skills.
* International experience and willingness to work with other countries and cultures
* Excellent fluency in both Hebrew and English language.
Thank you for taking the time to review our job; if you think it matches your
experience and interests, please apply today; we are eager to learn more about
you!
Do you want to know more about us? Then click here to get more insight into
our «HP Way» :
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About HP
You’re out to reimagine and reinvent what’s possible—in your career as well as
the world around you.
So are we. We love taking on tough challenges, disrupting the status quo, and
creating what’s next. We’re in search of talented people who are inspired by
big challenges, driven to learn and grow, and dedicated to making a meaningful
difference.
HP is a technology company that operates in more than 170 countries around the
world united in creating technology that makes life better for everyone,
everywhere.
Our history: HP’s commitment to diversity, equity and inclusion – it's just
who we are.
From the boardroom to factory floor, we create a culture where everyone is
respected and where people can be themselves, while being a part of something
bigger than themselves. We celebrate the notion that you can belong at HP and
bring your authentic self to work each and every day. When you do that, you’re
more innovative and that helps grow our bottom line. Come to HP and thrive!
