visual content and share the world through their eyes with friends, family and
followers. The company brings a unique blend of cutting-edge academic
research, technology, and design to every product experience it creates.
Lightricks’ suite of apps has over 500 million downloads worldwide and has won
numerous prestigious awards — including Apple's App of the Year. Every month,
over 100 million images and videos are created and shared by individuals,
influencers, and brands using a Lightricks-powered app.
We are looking for a Senior App Store Optimization Specialist who will be
responsible for coordinating and leading Lightricks ASO activity across the
board.
RESPONSIBILITIES
* Execute strategic plans to grow our apps organically on both AppStore and Google Play Store.
* Track, monitor and reflect the company ASO status.
* Conduct localized keyword research and competitive analysis.
* Own the creative process for testing and optimizing store graphic assets to increase app pages conversion rate.
REQUIREMENTS
* Proven ASO experience and excellent understanding of ASO best practices.
* Fluent in English, both verbal and written.
* Analytical thinker, with the ability to recognize patterns and trends.
* Creative approach, can communicate and guide designers and copywriters.
* Strong background in Excel and/or Google Spreadsheet.
* Ability to work with precision in a deadline-driven environment.
* Good judgment and ability to work independently.
* Good communication skills.
*
A plus for experience with:
* Experience of ASO within ״Photo and Video״ apps.
* Statistical knowledge.
* Experience working offshore in a distributed team structure.
* Online Marketing experience (SEO, PPC, marketing analyst).
